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Marketing Director - Exactech Spine

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Gainesville, Fla.

Team

Sales and Marketing

Minimum Requirements for Fulfilling Team Role

Education

  • Bachelor degree or other relevant & equivalent advanced education qualification.

Experience

  • Ten years of experience in marketing/product management in the orthopedic joint reconstruction field (ideally related to his/her product line)

  • Great organizational and interpersonal skills

  • Working knowledge of Windows-based office productivity tools including word processor and spreadsheetA

  • Ability to travel 30 - 40% of job

Responsibilities Include But Are Not Limited To

For the Product Line:

  1. Direct strategic planning and initiatives for product group.
  2. Develop yearly team and employee accountability plans to support company objectives.
  3. Coach and lead the development of Product Managers and Associate Product Managers and support them in the execution of their duties.
  4. Provide marketing leadership in the identification of new technologies and possible strategic opportunities applicable to product area.
  5. Manage the life cycle of existing and new implants and instruments.
  6. Direct the description, evaluation, pricing strategy and introduction of new products.
  7. Support the selling activities through sales materials, training, field visits, etc.
  8. Provide marketing leadership in a collaborative effort with Engineering and Development, Research and Production teams in the development of new products.
  9. Develop working relations with leading orthopaedic surgeons to ensure ongoing collaboration, product development and product improvement feedback.
  10. Participate in the management of field inventory.
  11. Lead the development market and competitive analysis to the sales force.
  12. Lead the development of marketing strategies to meet organizational objectives.
  13. Direct the design and implementation of the annual product marketing plan.
  14. Establish corporate and brand presence utilizing web-based applications.
  15. Know and apply the Quality System and any appropriate Federal and International standards.
  16. Assist and support other employees, teams and sales personnel as necessary.


For more information, send e-mail to human.resources@exac.com.

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